Project Summary
The Deloitte CyberShield Initiative was a pitch to firm leadership to secure funding
for a pro bono cybersecurity outreach program aimed at protecting senior citizens
from rising cyber scams, including phishing, smishing, social media fraud, and AI-driven impersonation.
In 2023 alone, seniors lost $3.4 billion to fraud. Deloitte sought to leverage its cybersecurity
expertise, technology solutions, and community presence to reduce fraud,
increase awareness, and strengthen its brand responsibility.